In 2019, 138 produced the first highlight videos from the Cyclo-Cross World Cup for the UCI’s YouTube, Facebook and Instagram channels. By consulting with the Social Team and introducing new video formats, viewing figures and interactions greatly increased and the feedback from the cycling community was immediately positive.
In 2020 the MTB disciplines were also added to our list of responsibilities, and in 2021 the UCI entrusted 138 to produce ALL of their social content across multiple disciplines.
ClientUCIServicesConsulting, Onsite & Remote Social Media ProducersYear2019 - PresentLinkwww.uci.org
